How to Test Website Using Google Optimizer


Testing is important for any promotion campaign to be successful. Testing can provide insightful information to improvise your promotional efforts and thus elevating your conversion rates and ROI. Custom-made programs can be created through DotNetNuke development for testing and maintaining the world wide web-site. Google optimizer is a tool that helps in testing of various elements of a web-site or webpage to be most effective.


In context of the webpage content and online commercials, the testing is completed through following ways:

Split Testing

A split check would basically check promotional elements against each other to know which a better performer is. For example, identical copies of an commercial is sent to different sites or landing pages to examine which web-site yields better click through and conversion rate. In some other cases, different commercial copies can be sent to single landing page to examine which commercial is more effective.

Multivariate Testing

Multivariate testing tests over a single element at a time. Such tests require more of statistical and sophisticated analysis tools to find the general effectiveness. Google optimizer is a free tool from Google for multivariate testing.

Google Optimizer

It lets users check several content combinations on a landing page or web-site with a clear aim of elevating online conversion rates. It is an simple solution for lots of individuals who might not have an access to DotNetNUke development companies to build custom testing program for them. The check results through such web-site analyzers can significantly help to improvise your web-site accordingly for better conversion rate.

How to Check Through Google Optimizer

To check a landing page through Google optimizer, it must have an actionable prompt to select its conversion rate. For a transactional web-site campaign, purchasing an item can be the action and for a lead generation web-site campaign registration of electronic mail address can be the action prompt to measure conversion. You may use different variations of the contents and experiment with optimization to measure the results.

Once the testing has been performed on the actionable landing page, you can check the conversion page which is usually an acknowledgement of the action or transaction. A conversion page is usually a page with “Thank you for registering/ordering with us” message. Ideally, somebody who lands on a conversion page is a confirmed converted traffic to be counted by the analyzer tool.

Testing Elements

With Google optimizer, you can check as much as 8 net site elements simultaneously. Here are the most significant net site elements that must be tested for optimum results:

  • Titles or headlines
  • Call to action prompt buttons
  • Product or other images
  • Assurances
  • Forms

Before you start testing the net site elements, you would require to some JavaScript tags to be inserted in to the HTML coding of the page. The optimizer automatically generates these codes for you. So, even technically not-so-sound people can also use it basically.

Study the Results

Due under the microscope executed, the net site optimizer program would document actionable knowledge based on tested elements. The best performing variants are clearly projected. It is important to permit the check run for full length to attain statistically valid results.

In online world, even smallest details can fetch great results. If all this is still a hard job for you, it is convenient to hire the services of professional optimizers to do it for your benefit on a reasonable cost.

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6 Tips for Nice Web Designing

BlogMag tips for better web designing

You are seldom born with web development skills, you need to practice & learn. In case you require creating some nice web applications, you need to follow some tips that are very much necessary for your success. 6 Tips for Nice Web Designing will give you few practical tips to master the art of web designing, whether you are a fresher or an experienced developer, these are the things that would help you with web-site development. 

Work on your fundamentals

The basics of Web-site Development need to be mastered if desires to become a professional in the field. To start with, you need to work on HTML & CSS. Receive a complete knowledge about them before you start coding for your web-site. Choosing a nice text editor is very important. Get hold of all the free tools that are obtainable online, which would aid in the development method. Try to become comfortable with using Photoshop as this would be needed a lot in your work.

Manage the code properly

No matter, how complex the design of the net site is, you need to keep the code as simple as feasible. Make it sure that you use comments at appropriate places in your code. Comments are very much necessary when it comes to debugging & modifying the code. Before you start working on the code, try to make a rough design of your web-site on a paper. Include all the functions & classes that you would be necessary to make. After you are done with the rough layout, then start doing the actual coding.

Use Firebug

This is a tool which is often underestimated by web-site developers, but it is a ideal choice to detect the small design issues that occur while your project is in testing state.

Watch for your links

Managing links are of the most important jobs in web-site development. Be sure that you don't use links that redirect to some other sites. Keep a track of all the links that you have embedded in your code.

Keep it Secure

Security is the most important issue that needs to be handled in web-site development. Before you make your web-site live, you need to secure your code from the hackers. Make sure that you use proper security tools to check if your web-site has proper security handling or not. Keep a backup of your project in a timely manner, so that you won't lose your work in case server or technique crash happens.

Use online Resources Effectively

Join some forums where you can talk to people in the same field & take help from them. Get hold of some nice sites that provide tutorials for web development. You would be necessary to do lots of research & put in some nice efforts for development of a powerful web-site.

Making complete use of online resources like – using the freely obtainable development tools, sites that help you to code & forums where you can discuss your problems; this is all you need to become a nice developer.

There's one main thing that is needed for a nice web-site – Strong coding, High Rankings on search engine & nice web-site traffic. Coding is the base. The better your code is the better your web-site.

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